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Apple, Facebook and IBM criticised for datacentre reliance on coal power

Apple logo

Greenpeace has opened a new front in its ongoing battle with Apple, ranking the iconic technology company bottom in a new league table revealing the extent to which IT companies rely on coal power to supply their sprawling datacentres.

The Inconvenient Truth

In a recent document researched and written by Richard Lanyon-Hogg, Chief Technology Officer - Green technologies - IBM UK Ltd, he wrote  the following which we liked.
"The inconvenient truth is that we are spending more on energy than we realised; that we are spending it in ways that we don't fully understand; and that we are going to have to do better.
But by takling the green issues of carbon footpint and environmental footprint, we can achieve real buiness benefits, cut costs, and increase value.